Laboratory setup with scientific equipment, including a stirring device, heating plates, and glass containers for experiments.

Science-backed. Brand-driven. Future-focused.

At NūLaboratories, we exist to bridge the gap between creative chemistry and on-shelf obsession.

We’re a team of chemists, trend analysts, and formulation experts united by a shared obsession: turning concepts into products that work — and that your customers love to use.

From early-stage startups to established global brands, we collaborate closely to craft formulas that embody your identity and stand up to the highest standards of safety, efficacy, and sensorial appeal.

By off shooting from SOS Beauty Labs, your brand gains access to scalable innovation, scientific validation, and speed unmatched in the industry. We also have the ability to loop in SOS Beauty Labs if a project becomes more involved, and brand assistance is needed.

Formulation is our craft. Partnership is our promise.

Formulation is our craft. Partnership is our promise.

Collection of laboratory glassware including beakers and measuring cylinders on a shelf, with a blurred outdoor background.

OUR LABORATORY

Our research and development laboratory is based in Los Angeles and streamlines the innovation process, giving you greater creative control and operational flexibility. It is the engine behind formulas that stand out and reach the market faster. Our R&D team combines advanced equipment, the latest ingredients, and team members with over 30 years of manufacturing experience to develop award-winning products for the prestige and luxury markets.

Work With Us

 FAQs

  • Our formulation and testing labs are located in Los Angeles, serving partners domestically and internationally.

  • Yes. We specialize in both. Whether you need a fully custom formula developed from scratch or want to adapt an existing base, we’ll help you find the right path for your launch goals, timeline, and budget.

  • We focus on three core categories: hair care, skin care, and color cosmetics — with dedicated teams for each.

  • Absolutely. We provide pilot manufacturing support and can connect you with trusted production partners for scale-up.

  • Yes — we manage compatibility testing, safety assessments, stability testing, and full regulatory documentation (US, EU, and beyond).

  • Timelines vary by project scope, but most formulas reach approval within 8–12 weeks. Expedited options may be available depending on complexity.

  • Yes. Our chemists are experienced in clean-beauty formulation and can work within your preferred ingredient standards — including vegan, cruelty-free, and sustainable sourcing requirements.

  • Reach out through our contact page to schedule an introductory call. We’ll discuss your vision, timeline, and product goals — then outline the next steps for formulation and testing.